Choose Capsule if you want a CRM your team will actually keep up to date: contacts, a pipeline and a shared inbox, free for 2 users, then 19 EUR per user a month, with automations from Growth at 40 EUR. Choose HubSpot if you want a free CRM you can extend to marketing later, knowing advanced automations sit in Pro, a higher tier billed per seat (price on hubspot.fr/pricing).
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Both start free, both charge per user once you pay. The difference is scope: Capsule stays a simple CRM with a shared inbox and project boards; HubSpot is a platform that adds marketing and service on top of the CRM.
At a glance
| Criterion |  Capsule CRM |  HubSpot |
|---|---|---|
| Used mainly for | Contact and client records, sales pipeline and follow-ups | Contact and company records, deal tracking |
| Entry price | €19.00/mo · Starter | €7.00/mo, billed yearly (promo) |
| Free plan | ✓Yes | ✓Yes |
| Free trial | ✓Yes | ✓Yes |
| Works on | Web, iOS, Android | Web, iOS, Android |
| Documented integrations | Gmail, Outlook, Xero, Zendesk, Import2 | – |
| Setup | Easy: 30 min | Moderate: 1 hr |
| Main limitation | Every paid plan is billed per user, so the cost grows with the team | Starter was shown with a time-limited discount: check the price once the offer ends |
| Our evidence level | Vendor documented | Vendor documented |
| Try it | Try Capsule CRM ↗Partner link | Try HubSpot ↗ |
Every cell comes from the tool's record, built from its official documentation and pricing page. The integrations listed are the ones the vendor documents, not tested by us.
The free plans
Capsule's free plan covers up to 2 users, 250 contacts and one pipeline. HubSpot's free tools need no card and cover contacts, companies and deals. For a solo freelancer either works; past 250 contacts, Capsule asks you to pay.
Where the bill jumps
Entry paid plans on monthly billing: Capsule Starter is 19 EUR per user; HubSpot Starter was on a time-limited discount when we read it, so we do not quote it. Automations are the real step: Capsule Growth at 40 EUR per user, and HubSpot Pro, a higher tier billed per seat, with the current price on hubspot.fr/pricing.
Who should pick which
A small team that sells and then delivers, and wants deals, inbox and projects in one simple place, fits Capsule. A business planning email marketing and a service desk on the same platform fits HubSpot, if it can absorb the Pro price when automations become necessary.
Pricing side by side
| Tool | Verified price | Billing condition | Free | Checked | Link |
|---|---|---|---|---|---|
| Capsule CRM | €19.00/mo · Starter | €19 per user/month billed monthly; less on yearly billing: see capsulecrm.com/pricing | Yes | 25.10.2026 | Visit ↗Partner link |
| HubSpot | €7.00/mo, billed yearly (promo) | Starter was shown with a time-limited discount when we read it; we do not publish promotional prices. See hubspot.fr/pricing for the current price. | Yes | 25.10.2026 | Visit ↗ |
Frequently asked questions
Is Capsule cheaper than HubSpot?
We cannot say yet at entry level: HubSpot Starter was on a time-limited discount when we read it, so check its regular price on hubspot.fr/pricing; Capsule Starter is 19 EUR per user a month. For automations, set Capsule Growth, at 40 EUR per user, against HubSpot Pro's price on the same HubSpot page. Both charge per user, so multiply by your team before comparing.
Do both have a free plan?
Yes. Capsule's covers up to 2 users, 250 contacts and one pipeline; HubSpot's free tools need no card and include contacts, companies and deals.
Recently at these tools
Capsule can be connected to ChatGPT, to update the CRM and ask it questions from a chat: who to follow up, log activities and tasks, check opportunities and projects, draft follow-up emails. Source ↗
Read on each vendor's official changelog, not tested by us.